The Challenge
As 100% dealer-based, New Feet is focused on both customers and partners. But with two annual and large collections, the time had come for the 7-year-old website to be upgraded.
New Feet wanted an upgrade with a focus on both branding and dealer and reseller support.
The Solution
The DynamicWeb eCommerce suite with integrated PIM became the solution. New Feet now has a complete branding site with dealer and reseller support via digital warehouse, where the individual stores also have the opportunity to log in and access all product data and marketing data. Self-service is a valuable asset to their new solution that benefits both New Feet and certainly their partner network.
The solution is also prepared for launching new webshops in specific markets via ERP integration.
Partner
Smartpage